Communicycle is a non-profit bicycle co-op located in Chamblee, GA in northeast metro Atlanta. Communicycle serves people by providing free bicycle maintenance services and education, an earn-a-bike program, youth mentoring, and mobile shop services. Follow the link below to learn about Communicycle, their mission and their partnership with Church Graphics.org.
ChurchGraphics.org
6839 Lockridge Dr.
Atlanta, GA 30360
404-368-5470

The Client
Light of Messiah Ministries
The Need
Light of Messiah Ministries (LOM) operates a ministry arm called ‘The Shalom Store,’ which sells books, music, and gifts that relate to the goal of their ministry: “Bringing Jesus to the Jewish People.” Their materials were primarily available through their website, which was unorganized, difficult to navigate, and did not instill confidence in the user desiring to place an order online. LOM came to Church Graphics.org looking for a website that would be an easy-to-navigate e-commerce site that users would enjoy browsing and searching. Important also was creating a system by which products could be easily added as this arm of the ministry continues to develop.
The Strategy
Church Graphics.org aimed to develop a simple system of organization that grouped items by topic as well as by product type that was searchable, encouraged exploration and browsing, and offered suggestions to readers unsure of what products to purchase. Another important goal was to give the online store its own visual identity while relating it appropriately with the already-developed ministry website.
The Solution
The backbone of the Shalom Store website is a back-end database that organizes all products into categories. Through this searchable database, when a product is added, it effortlessly finds its way to the appropriate categorical listings on the site. In addition to offering topical suggestions, the site offers a featured product on the landing page that can be changed as often as LOM wishes. Using design elements and color schemes from the parent LOM site, Church Graphics.org created a new layout friendly to the organization plan for the set of products available as well as general e-commerce site design standards. The result is an attractive, easily-navigated site that serves LOM’s current needs and offers an expandable, versatile shell to which functionality and product range can be effortlessly added.